Network marketing (or multilevel marketing ; eng. multilevel marketing . MLM) concept sales of goods and services based on creation of a network of independent distributors (sales agents), each of which, in addition to product sales, also has the power to attract partners who have similar rights.
The level of technological progress at the end of the XIX-th and early XX-th century in addition to all the advantages that are in favor of world civilization, led to some problems in the global market. Today, humanity is not difficult to make quality goods, and in large quantities. No problem to make cars, TVs, sewing clothes, produce raw materials, etc., However there was a problem like what you produce, quickly and effectively communicate to the customer, the consumer, how to promote the product on the market. Sometimes in some countries there are situations where the generator is paid the money for something that he did not make products, because ultimately the product will disappear on warehouse territories without seeing a buyer. Continue reading
Network marketing, MLM, Marketing plan in business for the company plays an important role in the diffusion of products.
Network marketing is a marketing concept that implies creating multilevel organization designed to promote goods and services from producer to consumer, using direct contact of man with man.
Income in network marketing . in the form of Commission, is distributed to all levels of the organization. In the traditional situation of the retail sales of several sellers in the shop all day long, usually earning very little in comparison with the income of the company. In network marketing many people are involved in the distribution of the product. As a consequence, each particular person does much less work when promoting the product. The complex of advertising, sale and distribution of the product (product marketing ) through the multilevel organization of people (or network). These people, often at home, I suggest the product to others (share product), getting buyers for your company, and offer participation in business, teaching others to build their own distribution networks. Continue reading
1. The essence and criteria for determining small businesses. The advantages and disadvantages of small business.
Many international authorities assert that the future of many economies for small businesses [1, p. 237.
Federal Law “On state support of small entrepreneurship in the Russian Federation” No. 88-FZ of 14 June 1995 defines small businesses as “commercial organizations, whose authorized capital the share of participation of the Russian Federation, subjects of the Russian Federation, public and religious organizations (associations), charitable and other funds does not exceed 25 percent, the share attributable to one or several legal entities that are not small businesses shall not exceed 25 percent and where the average number of employees during the reporting period does not exceed the following maximum levels (small businesses.
in industry – 100 people.
– in construction – 100 people. Continue reading
Industrial Park “DEGA-Noginsk” and “Victoria Industrial Park”, as well as the special economic zone “Dubna” became winners in the nomination “investment”. The ceremony took place in the framework of the awarding of the prize “entrepreneur of the year in Moscow”, initiated by the publishing and communication group “BUSINESS DIALOGUE MEDIA” and the magazine “BUSINESS DIALOGUE SUBURBS”. The award winners at a ceremony held in Odintsovo, awarded the General Director of Corporation of development of Moscow region Timur Andreev. “In Moscow there are 48 industrial parks and three special economic zones. As a result, we can offer the investor who comes in the Moscow region, a wide range of options for localization, even the most demanding and complex project will be able to find a platform that meets its needs. And each of these territories has a decent infrastructure investment, with its characteristics, its profile,” said Timur Andreev. “Management companies the winners have done a lot of work to create an attractive investment climate on their sites. This is sound financial policy and establishment of the necessary utilities and transport infrastructure,and cooperation with the regional government, and individual approach to each investor. Continue reading
The most important feature of the nature of the media, having a serious impact on metaeconomic, their dependence on technological progress in the ICT sector. The last decade confirm that the traditionally receptive to technological progress and policy changes the market today are distinguished by a special dynamism. In the history of communication and media the speed at which the Internet has gained a mass audience, unprecedented. It took 38 years before the American radio audience has reached 50 million. TV went the same way for 14 years. The Internet took only four years to the number of users in the United States amounted to 50 million.
The combined effect of the progress of information and communication technologies for the media today it is still impossible to assess unambiguously. Obviously, the development of ICT means technological evolution of traditional media. For example, the transformation of cable networks in the independent sector of the media industry we have already seen that the birth of a new technology of distribution of TV signals has led to the emergence of a new form of television, offering viewers a new product and new services. A similar chain is built and when considering the speed of technological progress in other sectors of the media. Generally it can be represented as follows. Continue reading