Small business located in the heart of the modern society, affects the lives of the entire population. Few sectors of the economy could function without his endless stream of products and services. And most importantly, its activity initiates inventive and innovative activities: studies show that the main ideas and inventions often come from small than from large enterprises. The creativity of small businesses will contribute to the dissemination of new products and services for consumers.
Of the 19 million businesses in the United States 99% can be attributed to small, i.e., each of them employ fewer than 500 people. About 600 thousand new enterprises are created every year, but half of them terminates its operation within 18 months. The main reason for the high rate of mortality is the ease with which inexperienced people can start new business.
Contrary to popular opinion, small business is thriving in the shadow of big business. One study shows that as a rule, small entities are more profitable than the large processing companies. Continue reading
Network marketing (or multilevel marketing ; eng. multilevel marketing . MLM) concept sales of goods and services based on creation of a network of independent distributors (sales agents), each of which, in addition to product sales, also has the power to attract partners who have similar rights.
The level of technological progress at the end of the XIX-th and early XX-th century in addition to all the advantages that are in favor of world civilization, led to some problems in the global market. Today, humanity is not difficult to make quality goods, and in large quantities. No problem to make cars, TVs, sewing clothes, produce raw materials, etc., However there was a problem like what you produce, quickly and effectively communicate to the customer, the consumer, how to promote the product on the market. Sometimes in some countries there are situations where the generator is paid the money for something that he did not make products, because ultimately the product will disappear on warehouse territories without seeing a buyer. Continue reading
Network marketing, MLM, Marketing plan in business for the company plays an important role in the diffusion of products.
Network marketing is a marketing concept that implies creating multilevel organization designed to promote goods and services from producer to consumer, using direct contact of man with man.
Income in network marketing . in the form of Commission, is distributed to all levels of the organization. In the traditional situation of the retail sales of several sellers in the shop all day long, usually earning very little in comparison with the income of the company. In network marketing many people are involved in the distribution of the product. As a consequence, each particular person does much less work when promoting the product. The complex of advertising, sale and distribution of the product (product marketing ) through the multilevel organization of people (or network). These people, often at home, I suggest the product to others (share product), getting buyers for your company, and offer participation in business, teaching others to build their own distribution networks. Continue reading